Teledermatology: The Case of Telemedicine Adoption and Success in New Zealand

Using a theoretical framework extracted from thetechnological innovation theories, this research attempts to explain factors influencing the adoption and diffusion of telemedicine utilising the video conferencing technology (TMVC) for dermatology within health Waikato (HW) in New Zealand. Findings indicate weak presence of critical assessment into technological innovation factors prior to TMVC adoption. Factors such as complexity, compatibility, and trialability were not assessed extensively by HW and could have hindered its adoption. TMVC was mainly assessed according to its relative advantage and cost effectiveness. This is essential but should consider other important factors explained in this research. The successful diffusion of TMVC in the case study relied on its economical benefit and on its effectiveness as a diagnostic tool. This research highlights the importance of the product champion factor on the successful adoption and diffusion of TMVC.